We help businesses and brands create value by connecting with future social, environmental, technological and economic shifts.

A customer-first strategy to drive £5 billion in sales

Putting mobile in the hands of 1 million teachers

Healthy to the core

Helping BASF step up to a major role in world food supply

The story of 50% faster growth in purpose-led brands

A perfect storm for food

Finding true north

Substantiating a purpose for the merger of Coty and P&G Beauty

IKEA: going circular?

Purpose with substance

A new model for a new reality

Catalysing change

M&S Plan A - 10 years on